Invisible Funnel

TYPE

Buyer

Pages

3

TIME

45m


Directions

Invisible Funnels work by giving away a lot of value for free upfront, and only charging if the customer liked what they received. It’s like going to a restaurant and only paying if you liked the food. Although it is free to attend, visitors register their seat after a Video Sales Letter on the first page by entering their credit card information even though no money is charged. An OTO is offered on the second page to increase Average Cart Value with additional products offered on the thank you page. If the customer likes the free training they are told to “do nothing, and your credit card will be billed in two days. If you didn’t like the training, just let me know and we won’t bill you at all.”

Pages

VSL + Order Form
OTO
Offer Wall
Funnel Map
Step 2 of 2
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