Let me ask you a few questions…
Does the messaging on your landing page match the messaging in your ad?
Does the messaging on your landing page match the messaging of your order page?
Do you know the ROI of the exact ad that is driving to each landing page?
Are you or your agency changing your bids and budgets in your ad accounts based on the performance of each landing page in order to maximize your TOTAL PROFIT? (not just ROI)
If you answered “no” to any of those questions… you’re throwing money down the drain…
Your landing pages are some of the most important pages on your website.
Unless your constantly testing your site’s messaging, headlines, value proposition and imagery you are behind the game and your competitor will win.
Because site’s that don’t convert… don’t make any money.
That’s our mantra at tried and true.
At Tried and True we recognize the importance of a conversion optimized landing page. To make sure our clients get the best results possible from their hard-earned traffic, we A/B test ever landing page until we find the design that delivers.