#FIRST#,
It wouldn’t be a healthy Friday without Cinco Bala. This weeks top 5 lessons, hacks and quotes I’ve been pondering, applying and battling.
For those of you who are new, this is a concept I took from Tim Ferriss. (This is just focused on MLM and online marketing) If you don’t subscribe to his newsletter. You should do it.
Lesson in Network Marketing: Set Expectations - The most frustrating part of network marketing is without a doubt trying to drag people across the finish line.
They told YOU they wanted to be successful yet make nothing but excuses when it’s time to put the rubber to the road.
You spend countless hours doing work for them or motivating them only to find out that when you’re gone… they’re about as good as dead.
It’s even worse that when you’re talking to a bunch of people and no one is getting in…
Are people just that messed up? Is network marketing really that hard?
No.
The quality and speed of the team is determined by one thing and one thing only.
The leader.
If you’re team is awesome, it’s in part because YOU are awesome.
If you’re team is not, well…
So how to fix it?
Set proper expectations.
After 6 years in my first business I was still turning down vacations because I knew if I took 4 days off my team would fall apart. Not a good place to be.
Why?
I was attracting high quality people but we weren’t setting expectations up front. Their mindset was that “we worked for them.”
Which couldn’t be further from the truth.
We FINALLY fixed this by setting stern and unmovable expectations BEFORE they ever got registered. We expect the BEST from our people.
You better believe I’m not going to do something for you if you can do it for yourself. If you cater to the weak, you’ll have a weak team.
Your growth will likely slow down when initially implementing higher expectations but eventually… it’ll slingshot because your team will growth without you.
Lesson in Online Marketing: Vanity does not equal freedom - I was recently asked why one of our Facebook groups didn’t have “a lot of people.”
It’s funny but likes, Facebook group size and Instagram followers are primarily vanity metrics. Sure you get a bit more reach with a “big” Facebook following but at the end of the day, you can’t take your “likes” to the bank and cash a check.
But you know what you can cash?
Cash.
So many people focus on likes, comments, followers and stupid stuff even when they’re trying to quit their job.
Leave the likes for the amateurs. Focus on creating and selling value and you’ll quit your job faster, actually help more people (because you’re not really helping anyone until they INVEST), and you’ll get the vanity metrics along the way through natural growth.
Life Lesson: No One Owes You Jack - “Ain’t no one gonna give me a job!” Says the man getting interviewed.
You’re right, no one gonna give you a job. A job is not a privilege, it’s a problem being solved.
People give you a job when they have a problem and YOU have a solution. Even if that solution is a warm body flipping burgers.
The more people who are qualified to do the job, the less it pays.
You don’t get more money by demanding it. You get more money by acquiring more skill sets and becoming more “qualified.”
If you think anyone owes you ANYTHING, you’re in a for a world of hurt. If you want to be successful AND you want someone to give you something, you’re wishing for two competing ideals. You expect socialism when you “need” it and you expect a capitalistic society to earn your success from.
Doesn’t work that way.
Collecting unemployment and “chasing success” are as far as the east is from the west.
You can’t hope for someone (or government) to bail you out when you’re hurting and then get angry at your taxes when you’re earning multi-six figures.
It’s one or the other.
Quote I Love: The Only Surefire Way To Fail - Quit.
Where To Go Next: South America or Europe - Ashley and I can’t decide if we want to do a South America tour or a Europe tour next…
All we know is we’ll be in Iceland in July.
What should we do?
Talk soon,
Zach
